國立清華大學 服務科學研究所

Institute of Service Science

National Tsing Hua University

商業分析 Business Analytics


模組目的 Module Aim

The Business Analytics (BA) module is intended for those interested in championing the use of data-driven decision making. The elective BA courses cover a range of topics used in industry by data scientists.


The ISS BA module is unique in its emphasis on humane and socially responsible analytics. Learn how to apply analytics to benefit consumers, employees, society, and the environment. The program also emphasizes data-driven service innovation: helping discover needs and aid service design using analytics.

課程名稱 Courses

  1. 計算統計於商業分析之應用 Business Analytics using Computational Statistics (BACS) Syllabus
  2. 資料探勘方法於商業分析之應用 Business Analytics using Data Mining (BADM) Syllabus
  3. 時間序列預測方法於商業分析之應用 Business Analytics using Forecasting (BAFT) Syllabus
  4. 社會網路分析與管理 Social Networks Analysis and Management Syllabus
  5. 文件探勘 Text Mining Syllabus

專任教授 Full-Time Faculty

王俊程

Jyun-Cheng Wang

教授兼所長 Professor and Director

林福仁

Fu-Ren Lin

教授兼創辦人 Professor and Founder

徐茉莉

Galit Shmueli

特聘教授 Distinguished Professor

雷松亞

Soumya Ray

副教授 Associate Professor

資源 Find us on facebook

The Analytics @ NTHU Facebook group is open to NTHU students, faculty, alumni and industry partners. The group is used in some BA courses for discussion and other tasks.